Progression of my Zine

I started from using my initial sketch ideas in order to help me to illustrate my final images. I felt that drawing my images out on a separate piece of paper each and then gluing them onto my final A5 booklet was the better idea as it removed the chance for ink to go through the other side of the paper which would potentially ruin the final design of my zine. I used a pencil to outline my typography and illustrations and then go over them with a thin black pen and then filled in the text with a black sharpie as the tip of the pen is thicker. Below are a few images I took whilst I was illustrating the images and writing my typography.

Although it seems very simplistic and easy, it took a long time in order to perfect each page as I needed to make sure I got each letter aligned and of the same size with perfect letter spacing. It was a trial and error whilst using the pencil and then afterwards I would make the final product with a pen. Below are some images of my final product of the zine.

Zine Research

When first given this brief I didn’t fully understand what a ‘Zine’ was, because of this I went away and researched into Zines to find out what they were, examples of zines, why they were made etc. I first found out that a ‘zine’ is a shortened word for ‘magazine’ however they were typically made for rock gigs, football matches etc and were called ‘fanzines’.

Zines are small products that are made typically by hand (no use of digital methods, besides a photocopier) which are then given out/ sold by the creator to ‘fans’. Zines were very popular in the 1930s – 1970s in rock/ punk gigs as it allowed these designers to show off their talents and to express themselves/ their views in a unique way. Sometimes it was with reference to the punk gigs and sometimes it was about other topics such as intersexual feminism, poetry, art & design etc.

These two images above are photographs I took from a punk zine from 1978. As you can see there is use of colour within this and the image look very detailed, this is because this designer used the help of a photocopier, however I have decided to stick to pen and paper, keeping my design clean, neat and simple.zine.jpg

I also undertook secondary research by using the internet to find out examples of zines. The image above shows a zine that inspired me as there are so many different forms of type used within this Zine and this is something I would like to implement into my own design. The reason I like this so much is because it is unique and conveys a clear visual message.

 

Zine Audience

When I began to brainstorm ideas for my zine I had to choose my target audience as I needed to know who I was aiming it for and why I was aiming at them because this will affect the way I design my zine. My main idea for my zine was ‘inspiration of quotes’ and so I knew that the zine would appeal to a wide age range because many people enjoy reading inspirational/ motivational quotes when they aren’t feeling the best. Due to the solar flare which is occurring – those who are affected by the solar flare would be able to relate to my zine and so they are my ideal target audience.

Anyone from any age will enjoy my zine as I will make the illustrations easy and basic so those of younger ages can enjoy the illustrations and the typography that I will use is clean and basic, allowing those who are older will be able to read the quotations and hopefully will be inspired/ motivated in the tough time of the solar flare.

Zine Evaluation

Visual Communication

When I was first handed this brief in the middle of September I originally thought this task was extremely confusing and difficult. However after some time and consideration I got to grips with the brief and fully understood the task.

My Zine convey’s a visual message by inspiring those that are struggling/ finding it difficult because of the solar flare. I have managed to keep my zine very motivational as during this ‘dark’ time the population will not be the most inspirational and so I feel as though the creation of my zine will help lift people up – metaphorically. Therefore I personally believe that I have successfully met the needs of the brief.

The strengths of my zine would be the illustrations and quotes that are included throughout my product, the reason for this is because my illustrations are basic and are easily recognizable to the audience, therefore they can relate the illustrations to each sub-topic (Time, Love, Nature etc.) The reason I made the illustrations simple is because I wanted to have a broad audience as I wanted everyone who is affected by the solar flare (from all ages) to be able to read the zine and be inspired. The visual message I wanted to portray was to inspire and motivate those affected to stay strong in this difficult time and to show them that things will become better with time. I also feel that the type I used in my zine was varied to an extent which I feel is a good thing as I was able to experiment with different lettering, spacing, size etc.

In order to improve my product I believe I should’ve used different textures and materials instead of just ink and paper. Although I really like the effect it has on the zine as it is clean and aesthetically pleasing, I feel as though I should’ve used alternative materials to make the zine more interactive with the audience. Such as cotton wool, sandpaper, real leaves etc.

Reflection of own working practice

My time keeping throughout the progression of the zine was extremely good as I finished my zine was a couple of days before the deadline. This allowed me to review it and add in extra fine details in which were necessary in order to make it look more aesthetically pleasing. The reason my time keeping was good was because I started my initial sketching and ideas very early on in the brief which enabled me to have my final idea set in stone near the beginning, this allowed me to fully focus on making my zine perfect with a lot of time to spare.

In my opinion I successfully analysed the brief as I produced a zine, – 8 pages in length, and I didn’t use any digital methods in order to produce my zine, just pen and paper alone. Aside to the use of a photocopier so that I had a master copy and a photocopied copy, however the brief stated that this is allowed.

My research for my zine constructed of using the internet, looking at other peoples already made zines and seeing their designs, taking inspiration from them. As well as looking at zines I also researched into typography and letter spacing by visiting a website called ‘http://type.method.ac/’ which allows you to practice your letter spacing. The reason I did this was because I wanted to understand every aspect of typography and how important it is to make sure the lettering is drawn perfectly.

I thoroughly enjoyed this brief even though I believe I am more digitally based. When I first saw the brief I panicked as I felt as though my drawing skills were not up to standard, however this proved not the case as I had enough time to draw multiple sketches and ideas which made my final product very precise and aesthetically pleasing. The main part of the brief I enjoyed was the initial sketches as I was able to just brainstorm loads of ideas without them looking ‘amazing’ but the thought behind them was key. The part of the project I didn’t enjoy so much was making the final piece as I found it very stressful ensuring everything was perfect, this is partly because I am a perfectionist! However I was happy with my end product.

In conclusion I feel as though this brief went well and was successful despite my original thoughts on the brief. If I were to do this brief again I would make my product more creative by using different materials and textures in order to make the zine more interactive with the audience. All in all I believe the black and white, clean effect I wanted to portray worked well and efficiently.

Type Tours Poster Evaluation

Visual Communication

Personally I feel as though the visual communications of my final design meets the needs of the brief as my poster successfully uses and advertises typography in the imagery of my poster and the main headline. My poster advertises the De La Warr Pavilion by manipulating the logo of the contemporary art gallery into the spiral staircase which is located inside the art gallery. The reason I advertised this contemporary art gallery is because it is an extremely icon building for the small seaside town of Bexhill and so will attract artists/ designers as it contains a large amount of amazing typography and unique artistic designs.

I feel as though the main strengths of visual communication used within my product is that I am informing the audience to stay aware of type as it is anywhere and everywhere. The way I did this was by manipulating a regular image and photoshopping text into the image in the least normal places to find forms of type. The reason I wanted to convey this message is because we as humans have become more and more desensitised to type over time as it has become more and more common, and so we don’t realise how important type is in our day to day lives.

In my opinion I could’ve improved my poster by using more photographs of typography around Bexhill in order to show the amount of type that is present in our everyday lives. I feel this would’ve been a alternative way to convey my original message by informing the audience to be more aware of type as there is so much of it around us, if I were to have used my original thought and this thought together I feel my visual message would’ve been strengthened.

In order to ensure my poster was unable to be mis-read/ mis-interpreted I ensured that I researched plenty of seaside posters advertising towns and typography and I had a clear understanding of their visual messages and so this would prevent me from making a mistake. Although I broke the main generic convention of these posters being the main image was typically a large landscape image which was painted or drawn, I still used some of the conventions such as the large headline and clear serif text to make it easy for the audience to easy and understand. Therefore by researching into the subject area I prevented my final poster to be mis-read or mis-interpreted.

Finally I personally believe I could improve my design of my poster by using a different image as I feel the image I used is a bit ‘enclosed’ so I feel after reflecting on my research I should’ve used a large image of the landscape at Bexhill like the posters from my research blog post. To develop my poster further I would use more small photographs of type at the bottom of the poster in order to promote the fact there are so many forms of typography in such a small space and that is why artists and designers should visit Bexhill.

Reflection of own working practices

Reflecting on my progression of this brief I believe that I was extremely good at time keeping in regards to the research and final product itself as I was always productive in spare time we had in class and at home. However I found it a challenge to blog everyday in order to stay up to date with the progress of my product and research of the topic, therefore I’ve realised that I must keep my blog regularly updated with work progress as it will keep me organised.

I personally feel that I was able to strongly analyse the brief given to us as I have included all the vital information that was required by the client, such as size of file, orientation, messaged conveyed, information to appear on poster and the use of my own imagery. Although I feel I should’ve used a different image to show the location of Bexhill slightly differently I still strongly feel that I have successfully advertised typography and promoted an iconic building (De La Warr Pavilion) which will attract artistic and designers to Bexhill.

I feel that my research was strong as I undertook both primary and secondary research. Primary research that I conducted was photographs and typography that I found in Bexhill and at De La Warr Pavilion contemporary art gallery. I also conducted secondary research which was with help from the internet by searching for typographic posters from small seaside towns which I analysed on one of my other blog posts. However I feel I could’ve conducted more secondary research as I decided to slightly break the generic conventions I found from my research so I should’ve researched alternative posters (not just seaside town posters) in order to gain a wider understand of typographic posters and to have more ideas/ inspirations. However from the research I did conduct I understand that using one main primary image is the way forward as it removes the possibility for the audience to become distracted from the visual message I am trying to convey.

At the beginning of the project I experimented with multiple different images in order to see which image I wanted to use and how I wanted to portray each image. I used photoshop to manipulate these images and after reviewing each possibility I realised that I needed to use the photographs that I took portrait as the photographs I took landscape were not possible to implement into my poster as the design I was trying to achieve was suited best to a portrait image. I feel that the use of experimentation was extremely beneficial as I was easily able to make adjustments and it allowed me to have more ideas, therefore being more creative.

I enjoyed every aspect of this project, however, of course there are some areas I preferred more than others. I thoroughly enjoyed the production stage of the project and the trip to Bexhill – taking photographs of typography as it allowed me to re-sensitise myself to type. I didn’t enjoy the initial design process as much as the rest as I found it difficult to choose which idea I was going to go through with and which image(s) I was going to use – this is purely because I had so many ideas, which is a good thing!

I worked my most efficiently in my spare time and lessons at University as I was able to talk to my classmates in order to ask for their opinions on my initial ideas and progress. I feel as though being able to talk to others when designing your product is very beneficial as they can give you ideas and constructive criticism which will in the long run improve your final product. To ensure I will work well at all times must ensure I am listening to music and I am in the right frame of mind, I must not have any distractions nearby.

I feel as though I need to develop my initial drawing designs as after looking back at my sketches I didn’t fully annotate/ sketch in my thoughts and so I must ensure that I write down my initial ideas in full detail in order to make it much easier for myself when coming to the final design process on the computer. This skill will need to be improved quickly, and so in order to help this I will sketch as much as possible and always remind myself to annotate and sketch in-depth. Over time I will progress.

In conclusion I believe I tackled this project well and I am pleased with my final outcome. The reason for this is because I successfully followed the instructions from the client/ brief and I have managed to intelligently visually communicate with my audience. Below is an image of my final product.type-poster-final

Type Tour Poster Research

I started off originally by researching a little bit about Bexhill as I had never heard of the little seaside town before. Bexhill is known for its archaeological sites and victorian/ Edwardian buildings, aside to the architecture it is also popular for its art galleries – De La Warr Pavilion which is where we visited in order to get photographs of different forms of type.

On my trip to Bexhill was my first interaction with a typographic design promoting Bexhill which was a card that was being sold in the shop at De La Warr Pavilion (shown in the image below). The card is a high angle image taken above the De la Warr Pavilion and of the seaside at Bexhill which shows a broad image of the seaside town. The image is large in the frame and appears to be painted which adds to the ‘historic’ aspect of the town. The text on the image is large, bold and clear which make it stand out and is easy to read for the audience.
IMG_8402.JPGAfter researching online looking at different typographic posters from other seaside towns around the United Kingdom I found a similar themed poster from a small town called ‘Seaford’. The image below is of the poster.seaford

I really like the aesthetic of these designs as they appear to be drawn/ painted and it really adds to the historic element of these seaside towns. I would love to produce something like this however I believe that I need to design something more modern/ up to date in order to reach out to my audience as they are most likely to be modern, contemporary artists/ designers. I will use similar features such as the clear, large font in order to keep the simplicity of the poster and to stand out, however I will stick to a modern photograph of something icon/ unique that I find in Bexhill.

Type Tour Poster Process

My initial idea for the poster was revolved around the logo of the De La Warr Pavilion logo which I photographed outside the contemporary art gallery and I wanted to implement that into my final design. After reviewing the photographs I took I decided to use my main image as the spiral staircase as it looked aesthetically pleasing and eye catching for my audience. I started with the plain regular image and manipulating the logo into the spiral at the bottom as shown in the image below.

screen-shot-2016-10-16-at-21-52-02screen-shot-2016-10-16-at-21-41-46I started by using the logo’s original image and using the brush tool to erase the unwanted excess around the logo. I then proceeded to add a colour correction, using a Hue/ Saturation and Curves in order to brighten the logo and make it appear realistic – which in my opinion it does.

Then I implemented my text onto the silver disc’s in the centre of the spiral staircase, I completed this by using a similar font to those in Peter Blake’s art exhibition and used the warp and rotation tool to make them appear as though there were holes in the disc’s that wrote the word ‘Type’ – as seen from the image below.screen-shot-2016-10-16-at-21-43-13I then had to adjust the colour of the text and texturise it to make the illusion that it was see-through. I also added a colour correction over the top, reducing the saturation, which made the text fit the colour of the disc’s better. Finally I added a gradient over the top and bottom quarter of the poster in order to implement my main text that is needed to stand out to the audience.

screen-shot-2016-10-16-at-21-43-29screen-shot-2016-10-16-at-21-43-37As you can see from the two images above I added in a large bold title in order to grab the audiences attention. I used a serif font as it is clean, easy to read and fits the typography I am trying to promote. I enlarged the size of the website link as the web address is extremely important because the audience will need to visit that website in order to have more information about typography in Bexhill.