Target Audience (Chosen Environment)

My target audience for the magazine dps will be those interested in photography and/ or natural disasters that occur regularly (geography students). The reason for this is because I will use very good photography throughout the dps and also the information within the dps will be very precise and talk about the natural disaster (forest fire). It will be aesthetic magazine dps as well as informative.

Paper Types

When researching into magazine dps I came across a very unique magazine in France called “Papilles” which used a thicker/ matte paper which I think gave the final product a much more effective finish. It made me as the audience be attracted to it.

There are multiple different paper types and they all have their different uses which I shall run through now as part of my research.

Matte paper is very everyday use, generically is white paper which allows the ink to dry very quickly which reduces the potentially for the final print to be smudged/ ruined.

Gloss paper is used mainly for photographs, the reason for this is because it helps make the print more vibrant and sharp due to the glossy finish. However glossy paper is easy to smudge and make fingerprint marks, therefore you must be careful when handling the printed copy. Gloss paper is generically for photographs, which could be very helpful for me in the magazine dps.

There are also different weight papers, 75grams paper is used in everyday life, used for text printing and is generic cheaper paper. 90 gram paper is much thicker and is better for crisp images – it’s a mid-weight paper and will be very useful in the magazine dps. The 150 gram paper is very thick, used for business cards/ posters, this won’t be necessary in the magazine dps.



My magazine & measurements

The magazine I chose for my measurements and mock ups is called ‘Papilles’ which is a french magazine released every other month all about the art of the french cuisine. The reason I chose this magazine was because the front page instantly stood out to me due to the imagery, typographic placement and also the paper they used for the final print. It is a very unique matte finish which I think works very well complimenting the french cuisine as this is a unique and amazing cuisine in itself. The large photograph of a sumptuous food on the front cover also intrigued me, this may have been due to the fact that I was hungry at the time!  The typography is well placed around the steak in the ’empty’ parts of the photo, this is something I will be sure to try and implement into my own finished product as it makes the viewer look where they should be looking – at the food. Below is a photograph I took of the front cover.


After picking the magazine up off from the shelf I then opened up the first page and the texture of the paper in the magazine just felt so professional and different that it gave me so many ideas for my final piece. I will ensure that I research into paper types so I choose the correct paper for my magazine.

On the magazine’s first page the typographic layout follows a general trend that occurs in magazines, but this is executed very well. The reason I say this is because if there were to be a large chunky paragraph of text it would appear very boring and unaesthetic. By adding the large drop cap letter ‘A’ and using the colour scheme of black and yellow the contrast works well and fills up some of the page. This makes it appear to the reader that there is less type to read, as for some it could be a chore! Below is a photograph of the first page in the magazine.


I then went onto measure the dimensions of the magazine in order to make sure that it wasn’t an A size paper. When looking at the magazine I could tell it wasn’t A4/ A5 however I made sure I double checked with the exact measurements. The magazine is 164.5mm (horizontal) x 254mm (vertical). I went online to research the dimensions for both A4 and A5 and they didn’t match therefore my final product will not be an A size. The dimensions for an international A4 size is 210mm x 297mm and the international A5 measurements are 148mm x 210mm. Below is an image of me measuring the magazine but again this photograph show more great food photography and great typographic placement. I will be using this magazine for inspiration.



Chosen Environment

My first chosen environment is natural disasters that occur regularly worldwide. The reason for this is because a recent natural disaster (forest fire) occurred nearby to my home on L’Éscalet beach in the Côte d’Azur, France.

I know this area very well and have taken previous photos of the area therefore being able to compare the before and after photos of the destruction made me think about how such a small thing (a cigarette but) can cause such a catastrophe. As well as knowing the area there are lots of news articles online about the forest fire therefore there is easy access to find correct information about the fire (cause, figures, how long it lasted, how it was stopped etc.)

Below is a screenshot I took from google maps to show you were L’Éscalet beach is located, near to St Tropez, (South East of France). I also added some photos I took whilst I was at the beach.

Screen Shot 2017-08-13 at 14.08.40

Run through of Summer Project Part 1 Brief

I was issued the Summer Project Part 1 on the 5th June 2017 in order to keep me rehearsing my skills as I will go “stale” if I do nothing over the long summer period.

The summer task is to complete 2 double page spreads about any topic of my choice, the double page spreads can be about the same topic or different topics. This allows me to be as creative as possible and I am sure I will enjoy this brief as it gives me a lot of freedom to create something I am passionate about.

I must use mainly my own imagery and wording. I must also take measurements of a magazine of my choice and then present the spreads as mock ups on the magazine. The reason for this is because no A Sizes (A4) will be accepted. These spreads will be portfolio pieces.

There must be full blogging throughout the brief including planning, research, process and 3 evaluations (Visual Communication, Working Practices & Good Design).